GM had crazy advertising for the EV1, enough to make us wonder if GM was undermining the EV1
August 15, 2018; Date:
You would think after spending $1 Billion in research and development costs on the EV1, that GM would want to actually sell a lot of the cars. But, these advertisements did little to convey anything positive about the EV1. Would these advertisements raise interest? Or would they make folks shy away from electric cars?